Why Convert JPG to AVIF?
JPG (JPEG) has been the standard for decades, but technology has moved on. AVIF (AV1 Image File Format) is the modern successor, offering superior compression and quality. It is based on the AV1 video codec, which was designed by the Alliance for Open Media (Google, Netflix, Apple, etc.) to be the royalty-free standard for the future.
Converting JPG to AVIF is the single most effective optimization you can do for web images. AVIF files are typically 50% smaller than JPGs and 30% smaller than WebP, all while maintaining better detail and supporting advanced features like HDR and 10-bit color.
